{"id":15837,"date":"2014-10-13T19:39:13","date_gmt":"2014-10-13T17:39:13","guid":{"rendered":"http:\/\/www.carideal.com\/blog\/?p=15837"},"modified":"2020-01-23T16:12:58","modified_gmt":"2020-01-23T15:12:58","slug":"avis-clients-avec-citroen-advisor","status":"publish","type":"post","link":"https:\/\/www.carideal.com\/blog\/2014\/10\/13\/avis-clients-avec-citroen-advisor\/","title":{"rendered":"Avis clients avec Citroen Advisor"},"content":{"rendered":"

Avis clients en ligne avec Citroen Advisor<\/h1>\n

Citroen<\/a> est le premier constructeur automobile a adopter la nouvelle norme NF des avis en lignes des consommateurs et vient de recevoir son certificat des mains du pr\u00e9sident de l'AFNOR au Mondial de l'automobile \u00e0 Paris pour Citroen Advisor. Cette norme qualifie les avis des clients d\u00e9pos\u00e9s en ligne dans leur colecte de mod\u00e9ration et de publication des avis clients.<\/p>\n

Citroen Advisor un nom Fort !<\/h2>\n

Citroen a eu une id\u00e9e g\u00e9niale en reprenant \u00e0 son compte, Citroen Advisor, un nom qui fait r\u00e9f\u00e9rence au num\u00e9ro un mondial des avis en ligne TripAdvisor<\/a>, il fallait oser mais simple et \u00e9vident. D'ailleurs Thierry Spenser, sp\u00e9cialiste fran\u00e7ais de la relation client et initiateur de la nouvelle norme des avis clients, a f\u00e9licit\u00e9 la marque Citroen pour son initiative dans un billet sur son blog le sens du Client<\/a>.<\/p>\n

Tous les pays seront concern\u00e9s : une vision international pour la marque Citroen Advisor<\/h2>\n

La France est pionni\u00e8re mais le site en ligne devrait rapidement se d\u00e9ployer dans le reste de l'Europe et dans d'autre pays, Russie, Br\u00e9sil, Argentine etc. Il y a fort \u00e0 parier que cette norme fran\u00e7aise NFZ74-501 deviendra bient\u00f4t ISO et mondiale, et que donc d'autres constructeur l'adopteront et Citroen a donc un longueur d'avance.<\/p>\n

Citroen Advisor : un engagement pour le r\u00e9seau de la marque qui va dans le sens du client :<\/h2>\n
\"Norme<\/a>
Norme NF qualit\u00e9 avis client<\/figcaption><\/figure>\n

Lors d'un avis n\u00e9gatif sur la livraison d'une voiture neuve, d'une voitre d'occasion, ou suite \u00e0 un passage \u00e0 l'atelier, les collaborateurs sont avertis et le client est contact\u00e9 sous 24 H.<\/p>\n

Citroen s'inscrit dans une nouvelle d\u00e9marche de la relation Client avec Citroen Advisor<\/h3>\n

d'ici \u00e0 la fin 2014 le site recensera la totalit\u00e9 des succursales et concessionnaires (DVN distributeur de v\u00e9hicule neuf).<\/p>\n

Citroen montre ainsi un certain courage car faire en sorte que cela marche et d'augmenter le retour des clients va demander beaucoup d'investissement.<\/p>\n

De plus Citroen prends l'avantage sur tous les autres site d'avis clients, Pagesjaunes et Google en leur coupant l'herbe sous les pieds. On peut regretter cependant que seul les concessions soient concern\u00e9es et pas les r\u00e9parateurs de premier ou second niveaux. A quoi sert de mesurer la qualit\u00e9, si tous ne sont pas audit\u00e9s ?<\/p>\n","protected":false},"excerpt":{"rendered":"

Avis clients en ligne avec Citroen Advisor Citroen est le premier constructeur automobile a adopter la nouvelle norme NF des avis en lignes des consommateurs et vient de recevoir son certificat des mains du pr\u00e9sident de l’AFNOR au Mondial de l’automobile \u00e0 Paris pour Citroen Advisor. Cette norme qualifie les avis des clients d\u00e9pos\u00e9s en … Lire plus<\/a><\/p>\n","protected":false},"author":3,"featured_media":15841,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[5,5944,10],"tags":[17183],"class_list":["post-15837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-citroen","category-constructeur","category-marche-automobile-voiture-neuve-occasion-4x4-suv","tag-avis-voiture"],"wppr_data":{"cwp_meta_box_check":"No"},"yoast_head":"\nAvis clients avec Citroen Advisor - Blog auto Carid\u00e9al<\/title>\n<meta name=\"description\" content=\"Citroen prend la mesure de l'importance des avis clients et lance son site d'avis en ligne Citroen advisor, en appliquant la nouvelle norme NF\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.carideal.com\/blog\/2014\/10\/13\/avis-clients-avec-citroen-advisor\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Avis clients avec Citroen Advisor - 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